Tag: UI

Tech Trends Advisor

Don’t settle…

Technology is rapidly evolving all around us, the time to adapt to a new kind of interaction is upon us, new trends bring disruption, we can only imagine what the future holds and although scary, we need to take them into consideration for growth.
You and I know no one can be ready for every aspect of change, but it’s good to understand what is coming and prepare as best you can. Now let’s take a look at the tech trends that will have a critical impact on the next couple of years, and how to leverage them for business and the day-to-day:

1.- Artificial intelligence: No, it is not all about robots, nowadays AI supports many different tools and platforms for business; from SIRI to Netflix, what you need to know is AI  is based on algorithms that can learn, programmed to predict what you, your customer, and your stakeholders want, it can be used to gain insight on your business verticals, giving you better ways to improve your marketing and sales effectiveness.

2.- The internet of things:  This concept is a name to the now growing connectivity between previously common devices to internet, from smart TV to interconnected cities. The potential of this concept relays on data, huge amounts of it, how to acquire it and effectively use it at your advantage with the sole goal of delivering value to your clients, opening yourself to new opportunities and the option of new markets.

3.-Data Science: A field in Big Data, which use and methods are based on a mix of mathematics, statistics, and information science, it exists to compress massive amounts of data through a variety of methods, analyze them, and help anyone related to them make a swift and precise analysis to improve the decision-making process in the macro level.

4.-Blockchain Technology: Mostly known for its cryptocurrency applications (yes, Bitcoin) Blockchain is a way to ensure data security, it enables transparency and collaboration through its complex systems. With the potential to become one of the key pillars of cybersecurity, forecasting, and supply chain management, which are some of the concerns of business nowadays.

5.-UI Overhauls: With the accelerated access to new display interfaces the time will come to adapt beyond today trends, assimilation of new best practices will be a must at a faster rate than ever before. The challenge and opportunity for you lie in being able to adapt to new technologies and displays in the less time possible.

6.- Data Visualization: It’s not all about graphics, and it kind of is, with Big Data and the internet of things as a driving force the need to compile and consolidate huge sets of data faster, the use of intuitive ways to interact with data has appeared, evolving hand in hand with the newest forms of technology.  To use this trend at your advantage you should find creative, compelling ways to show relevant data to your different stakeholders, whether they are clients, employees, or your board of directives give value to them by showing your KPIs in unique ways to make better decisions and valuable actions.

7.- Extended Reality: A mix of Virtual reality and Augmented Reality come together to help business interaction with clients in new immersive ways, for B2C the interaction is endless and well documented, everyone knows the efforts that are being put in action for advertising and entertainment; meanwhile, not many are talking about B2B, What happens when two organizations meet in a virtual environment to work together and seamlessly collaborate? The answer is still unknown since there is no full virtual collaboration in a virtual reality environment, the possibilities are endless.

Sooner or later these trends will solidify and turn into the driving force behind industry and economy, cascading into every part of society. The importance of understanding these trends lies in being prepared for their imminent arrival,  adapt to them, and accept their integration to any key aspects of your life and work.

Design

User Experience Design, User Interface Design, or Graphic design? Love, at first sight, meets the perfect first date.

The design is all about creation, creativity, and function. There was a time when the use of the word “design” automatically referred to graphic design, this is not bad, it’s just that design in the digital world has evolved to fit different needs, things like user  interaction, responsiveness, and the attention span of a goldfish are what design as a discipline needs to deal with nowadays; that’s why, you need to think deeper when it comes to design, you need to take behavior into account.

As you must have deduced by now, there is no experience without an interface, and the interface is useless without the right graphic layout. These three different design disciplines go hand in hand to create a seamless interaction with your users and although they seem really different they share some similarities.

Now let’s find out what they mean and how they relate to one another:

Graphic Design

Look at graphic design as the way to express every visual need you have in a cohesive coherent way. Colors, Fonts, Forms, and pretty much every piece a layout is a canvas for a graphic designer, they are in charge of bringing to life the image you envision.

The thing is, the final result often lacks interactive elements, too static to be of use in a digital format, this is when the limitations of graphic design become clear, there is no real mobility.

UX – User Experience Design

Think of User Experience as understanding your user’s behavior to enhance their satisfaction. UX goal is simplifying user interactions with your system, achieve the goals you want for your website, app, or platform. This type of design not only works in a digital environment, nowadays the internet of things is making UX design a primordial part of human-computer interaction extending to an environment never before imagined.

UI – User Interface Design

Everything that needs to be interactive is what UI is all about, from buttons to email forms,  it is the type of design that supports graphics to be useful to the user, it’s not rocket science, it needs to be researched for success, user interface serves its purpose if it’s used to target the right people and helps them use your system in the way you intended.

You need to make everything on a website as clear as possible and imagine yourself in the shoes of your target market. Anticipate their behavior and wow them.

In the end is all about value, a design is meant to be a cornerstone for any organization, create smooth transitions between users and your platform, helping you accomplish whatever goal your site or app needs to fulfill.