Category: Advancio – Stories

Advancio Stories provides our community members insight and real stories of how to get their business moving forward through CEO, Entrepreneur, and expert experiences. Learn what others are doing to move forward.

Your guide to domain name success

Choosing a good domain name is really important. 

It is your brand, the first thing your customers will see, and hopefully the url that they will save on their bookmark or enter repeatedly. 

CBS reported that The Internet Corporation for Assigned Names and Numbers (ICANN) released a news release allowing “an increase in the number of Internet address endings – called generic top-level domains (gTLDs) – from the current, which includes such familiar domains as .com, .org and .net.”  and “Internet address names will be able to end with almost any word in any language, offering organizations around the world the opportunity to market their brand, products, community or cause in new and innovative ways.” Starting this year companies are able to register domain endings such as .cars, .news, .sports, .blog, .etc. 

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A CEO perspective on Business ownership

My husband always tells me that I have two husbands…one is him and the other is my business. The first thing I do in the morning is check my phone for any important emails…I literally open my eyes and reach for my phone.

I think that this is the case with all small business owners, we are literally married to our business. In order to make any business work you need to be in love with the business idea, be passionate about the mission, and willing to stay committed to the business in good times and in bad.

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